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Wi-Fi Guest Data – Are You Taking Advantage?

Wi-Fi Guest Data – Are You Taking Advantage?

5 November 2018

There is no better way to collect customer data than through public Wi-Fi hotspots. Your router is much than just an internet device – with our software it also could become a powerful marketing machine that can harvest loads of interesting information on people’s gender, age, hobbies, expectations, and habits.

GDPR is a Golden Opportunity For Wi-Fi Marketing

GDPR is a Golden Opportunity For Wi-Fi Marketing

31 October 2018

The EU was not joking around when they said the General Data Protection Regulation (GDPR) will be a real game changer. But is it ,a bad regulation? On the contrary. Actually this could backfire and come out as a golden opportunity for companies to improve and build a loyal client base.